{"id":2036,"date":"2019-06-28T18:30:26","date_gmt":"2019-06-28T18:30:26","guid":{"rendered":"https:\/\/kitchenstories.it\/staging\/?post_type=dt_portfolio&#038;p=2036"},"modified":"2020-03-09T18:14:14","modified_gmt":"2020-03-09T18:14:14","slug":"the-weaving-machine","status":"publish","type":"dt_portfolio","link":"https:\/\/kitchenstories.it\/staging\/project\/the-weaving-machine\/","title":{"rendered":"The Weaving Machine"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row type=&#8221;vc_default&#8221; full_width=&#8221;stretch_row_content_no_spaces&#8221; full_height=&#8221;yes&#8221; content_placement=&#8221;middle&#8221; bg_type=&#8221;image&#8221; parallax_style=&#8221;vcpb-default&#8221; bg_image_new=&#8221;id^2279|url^https:\/\/kitchenstories.it\/staging\/wp-content\/uploads\/2019\/07\/Kitchen_Stories_Ermenegildo_Zegna_Automate_cloackroom_retail_environment_window_design_creative_concept_00_hero-1.jpg|caption^null|alt^Ermenegildo Zegna commissioned Kitchen Stories to create a high impact window campaign|title^Kitchen_Stories_Ermenegildo_Zegna_The_Weaving_Machine_retail_environment_window_design_creative_concept_00_hero|description^null&#8221; bg_image_repeat=&#8221;no-repeat&#8221; bg_override=&#8221;browser_size&#8221; el_class=&#8221;firstImageRow normalRowKS&#8221;][vc_column][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; equal_height=&#8221;yes&#8221; el_class=&#8221;portfolioHeadingRow&#8221;][vc_column offset=&#8221;vc_col-lg-offset-2 vc_col-lg-8 vc_col-md-offset-2 vc_col-md-8 vc_col-sm-offset-0 vc_col-xs-12&#8243; el_class=&#8221;portfolioTextWrapper&#8221;]<div id=\"ultimate-heading-849669e5b74f2811f\" class=\"uvc-heading ult-adjust-bottom-margin ultimate-heading-849669e5b74f2811f uvc-7579 portfolioHeadingColumn uvc-heading-default-font-sizes\" data-hspacer=\"no_spacer\"  data-halign=\"center\" style=\"text-align:center\"><div class=\"uvc-heading-spacer no_spacer\" style=\"top\"><\/div><div class=\"uvc-main-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-849669e5b74f2811f h2'  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}' ><h2 style=\"font-family:&#039;Nunito Sans&#039;;font-weight:600;color:#565656;\">ERMENEGILDO ZEGNA<\/h2><\/div><div class=\"uvc-sub-heading ult-responsive\"  data-ultimate-target='.uvc-heading.ultimate-heading-849669e5b74f2811f .uvc-sub-heading '  data-responsive-json-new='{\"font-size\":\"\",\"line-height\":\"\"}'  style=\"font-family:&#039;Nunito Sans&#039;;font-weight:300;color:#565656;\"><\/p>\n<h3>GLOBAL WINDOW CAMPAIGN, CREATIVE CONCEPT, DESIGN, ART DIRECTION<\/h3>\n<p><\/div><\/div>[vc_row_inner][vc_column_inner offset=&#8221;vc_col-lg-offset-3 vc_col-lg-6 vc_col-md-offset-3 vc_col-md-6&#8243;][vc_column_text el_class=&#8221;portfolioDescriptionContent&#8221;]Every year, the Ermenegildo Zegna Wool Awards promote excellence in wool production and awards the prize to the best wool in the world, such as the fine Australian and New Zealand fleeces. Ermenegildo Zegna commissioned Kitchen Stories to create a high-impact\u00a0 campaign to promote this event, the most prestigious award for wool. We have created a special installation that takes inspiration from the first mechanical weaving frame designed by Leonardo Da Vinci, as a symbol of Italian excellence.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; full_width=&#8221;stretch_row_content_no_spaces&#8221; content_placement=&#8221;top&#8221; el_class=&#8221;normalRowKS&#8221;][vc_column][vc_single_image image=&#8221;2796&#8243; img_size=&#8221;large&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;fadeIn&#8221; image_hovers=&#8221;false&#8221; lazy_loading=&#8221;true&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; full_width=&#8221;stretch_row_content_no_spaces&#8221; content_placement=&#8221;top&#8221; el_class=&#8221;normalRowKS&#8221;][vc_column][vc_single_image image=&#8221;2287&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;fadeIn&#8221; image_hovers=&#8221;false&#8221; lazy_loading=&#8221;true&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; full_width=&#8221;stretch_row_content_no_spaces&#8221; content_placement=&#8221;top&#8221; el_class=&#8221;normalRowKS&#8221;][vc_column][vc_single_image image=&#8221;2282&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css_animation=&#8221;fadeIn&#8221; image_hovers=&#8221;false&#8221; lazy_loading=&#8221;true&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;vc_default&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;lastRowKS&#8221;][vc_column offset=&#8221;vc_col-lg-offset-3 vc_col-lg-6 vc_col-md-offset-2 vc_col-md-8 vc_col-xs-12&#8243; el_class=&#8221;lastRowKScolumn&#8221;][vc_column_text el_class=&#8221;lastRowKStitle&#8221;]<\/p>\n<h3 style=\"text-align: center;\">What story do you want people<br \/>\nto tell about you?<\/h3>\n<h2 style=\"text-align: center;\">Let&#8217;s Talk.<\/h2>\n<p>[\/vc_column_text][vc_row_inner el_class=&#8221;lastRowKSbtn&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_btn title=&#8221;CONTACT US&#8221; style=&#8221;flat&#8221; shape=&#8221;square&#8221; color=&#8221;default&#8221; align=&#8221;right&#8221; css_animation=&#8221;fadeIn&#8221; link=&#8221;url:https%3A%2F%2Fkitchenstories.it%2Fstaging%2Fmeet-us%2F|title:Contact%20Us||&#8221; css=&#8221;.vc_custom_1560792130171{margin-top: 30px !important;}&#8221; el_class=&#8221;ksBtn&#8221;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_btn title=&#8221;SEE ALL STORIES&#8221; style=&#8221;flat&#8221; shape=&#8221;square&#8221; color=&#8221;default&#8221; align=&#8221;left&#8221; css_animation=&#8221;fadeIn&#8221; link=&#8221;url:https%3A%2F%2Fkitchenstories.it%2Fstaging%2Fkstories%2F|title:See%20all%20Stories||&#8221; css=&#8221;.vc_custom_1560792135865{margin-top: 30px !important;}&#8221; el_class=&#8221;ksBtn&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>ERMENEGILDO ZEGNA<\/p>\n","protected":false},"author":2,"featured_media":2541,"comment_status":"closed","ping_status":"closed","template":"template-microsite.php","dt_portfolio_category":[16],"dt_portfolio_tags":[],"_links":{"self":[{"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/dt_portfolio\/2036"}],"collection":[{"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/dt_portfolio"}],"about":[{"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/types\/dt_portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/comments?post=2036"}],"version-history":[{"count":12,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/dt_portfolio\/2036\/revisions"}],"predecessor-version":[{"id":2797,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/dt_portfolio\/2036\/revisions\/2797"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/media\/2541"}],"wp:attachment":[{"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/media?parent=2036"}],"wp:term":[{"taxonomy":"dt_portfolio_category","embeddable":true,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/dt_portfolio_category?post=2036"},{"taxonomy":"dt_portfolio_tags","embeddable":true,"href":"https:\/\/kitchenstories.it\/staging\/wp-json\/wp\/v2\/dt_portfolio_tags?post=2036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}